So, What is E-Commerce That Keeps the Agenda So Busy?
Electronic commerce, or e-commerce as we hear it abbreviated, is a digital list of indonesia cell phone numbers term we use for any business or commercial transaction that requires information flow and sales over the internet. The most popular example of e-commerce is online shopping, which is done by almost all society in their daily lives, where any product or need is bought and sold over the internet.
In addition to online shopping, online auctions, bill payment platforms, online ticket sales sites and internet banking are also among the activities that include e-commerce. All platforms where you can find consumers and users without any location, distance or payment limits, and where you can communicate with people and make instant sales and easy payments can be included in the e-commerce platform category.
For example, e-commerce sites, social media businesses, WhatsApp groups established with a focus on sales, SMS messages and e-mails that encourage sales, and personal sharing made for the purpose of encouraging sales are all part of e-commerce.
We can summarize e-commerce as a new generation trading tool where you can sell your products or ideas on the internet.
What is e-commerce?
What are E-Commerce Business Models?
E-commerce can be classified into three models based on user types.
The first of these business models is the B2B business model, which is an abbreviation for Business to Business. This business model, which means business to business when translated into our language, is a business to business sale. The manufacturer sells the product to the consumer, but the consumer buys the product for a business, not for himself. Companies that use the B2B model generally provide the consumer with a discounted price per unit in bulk sales, thus motivating them to buy.
The second of the e-commerce business models is the B2C business model, which is an abbreviation of the words Business to Consumer. This business model, translated into Turkish as business to consumer, is a business model in which businesses or manufacturers sell to consumers who buy small amounts of products and is widely used in e-commerce. The most well-known example of the B2C business model is online shopping sites used for consumers' shopping needs such as clothing and electronic products. Platforms such as Trendyol, Hepsiburada and gittigidiyor can be given as examples of these online shopping sites. What is important in the B2C business model is to provide the consumer with appropriate visuals, descriptions and prices about the product. Reviews on products and the reliability of payment options are some of the effective factors in expanding the consumer portfolio.
Finally, the third, or last, e-commerce business model, the C2C business model, is a business model applied from consumer to consumer, which is an abbreviation of the words Consumer to Consumer. C2C is a relatively new business model in which consumers who purchase a product try to resell it to another consumer. Online shopping sites that sell second-hand products are the clearest examples of this business model. E-commerce sites receive a certain commission from the consumer, the seller, for sales made through these platforms.
What are the advantages of e-commerce?
As the internet has become an indispensable part of daily life, people have started looking for ways to make money online. Realizing the power of the internet, many individuals and companies have begun to research the numerous advantages of e-commerce and benefit from what they have learned.
The biggest advantage of setting up an e-commerce site is that it is a global market. A physical store will always be limited to the geographic area it can serve. However, a store selling on an online platform or any type of e-commerce is based on the entire world as an audience.
Opening up to the global market from a local customer profile without paying any additional fees is another great advantage of doing business online.
The advantage of owning an online business is that it is also active 24/7. Consumers have the opportunity to shop as they wish, regardless of day or night, weekday or weekend, through e-commerce sites. The ability of e-commerce to be used without being limited by time provides a dramatic increase in sales for the e-commerce site owner. It offers a convenient and comfortable option for the consumer.
E-commerce companies do not have to worry about hiring sales staff or creating a physical storefront. E-commerce costs are determined by the storage and products sold. E-commerce systems can offer better deals and discounts to their customers because they can save on operating costs.
E-commerce platforms are very useful for consumers in terms of accessing a product in the store at a much more affordable price. E-commerce systems that minimize the cost and time spent on price research and save people from high expenses are among the factors that increase the tendency towards digital shopping.
e-commerce-how-to
How to Do E-Commerce?
Another and important question in the minds of people who want to sell products online through e-commerce is how to do e-commerce.
The first step in selling a product is to decide which product you will sell.
Finding a profitable e-commerce idea can be a difficult task, so making the right decisions will allow you to easily skip the most critical step that will move you forward in the e-commerce system.
Generally, researching and analyzing topics such as e-commerce statistics, e-commerce trends, sectors in e-commerce, product recommendations that can be sold online, e-commerce stories of different companies, products sold by businesses abroad in e-commerce, products that are most in demand on marketplace platforms will help you find a business idea. You can work with an SEO agency to take these analyzes and the steps that will be created as a result of these analyzes with safer and more confident steps . Working with an agency will bring you positive developments in many areas.
After deciding on the product you want to sell, you need to determine how and where you will stock the products. There are four main methods used in product and inventory supply. These methods are; wholesale purchase, manufacturing, production and factory sales to the public. You clarify the supply process by choosing one or more of these methods. After determining the role of these two factors in the system you will establish, you can activate your e-commerce system and take your place in the global market by determining the e-commerce site setup, site design, supplier selection, virtual pos and cargo agreements, e-commerce campaigns, digital marketing and logistics process.
E-commerce begins with the presentation of a sellable product or idea on a social media platform, e-commerce platform or any online medium where you can display your data, using visuals and written texts that will attract the attention of consumers. The page you have prepared to trigger sales should give confidence to the consumer, eliminate all question marks and, if necessary, answer all consumer questions through the response system, thus ensuring trust between you and the consumer.
