Know Your Goals When you're writing an ad, it's important to know your goals. Do you want oman phone number resource to convince customers to click on a link and make a purchase? Do you want new clients to know about your services? The way you write the text for these two examples will be very different. your goals before you write. When you advertise, you set goals for your ads. This ensures your goals are clear when you create ads, show them to your audience, and measure the ad's effectiveness.

Here are the intended advertising goals: Awareness: If you want more people to know about your brand, this is your goal. If you choose this option, your ad will be shown to the most people because it is the least targeted. Traffic: You want people to click on links to specific pages—whether it's your brand's social profiles, specific content, or product pages. Engagement. This ad objective targets your ads to users who are most likely to engage with your brand and branded content through direct messages, comments, and likes.