According to the Social Commerce – Global Market Trajectory & Analytics report , prepared ivory coast whatsapp number data 5 million by the expert market research company Research and Markets, the social commerce industry will exceed $600 billion by 2027 , reaching a compound annual growth rate (CAGR) of 31.4% for the period 2020-2027.
The above allows us to account for a trend that, thanks to platforms such as Facebook or WhatsApp , is increasingly present in the market and, considering that as a result of the pandemic almost 50% of the world's consumers buy online more than before (according to industry data), implementing Social Commerce strategies is key to maintaining competitiveness.
Shopping cart and other features for WhatsApp sales
A conversational channel that is making a difference in social commerce is WhatsApp Business, a platform that, since its launch in 2018, has been revolutionizing the world of e-commerce. However, it is focused on small businesses, limiting the possibilities of interaction.
