Pharmaceutical market: what to expect from the sector in 2023?

[shuklarani621]

According to the Brazilian Federation of Associative and Independent Pharmacy Networks (Febrafar) , the pharmaceutical market reacted positively to the economic scenario of the pandemic in 2022 and still points to growth for this year .

Studies by IQVIA Brazil , the Brazilian pharmaceutical sector estimates a projection of more than 11.5% growth in 2023 , in addition to the generation of jobs throughout the country due to the expansion of national brands.

Also according to the research, the main nigeria number dataset for the sector's progress in Brazil are the expansion of clinical services , the application of rapid tests , vaccines , blood pressure and blood sugar tests and, mainly, online sales .

With this, it is clear that we can expect good results from the pharmaceutical market this year. But what are the trends that will help pharmacy and drugstore chains achieve their goals and expand?

It was with this in mind that we created this article. Continue reading and find out which are the most promising methodologies and actions for pharmaceutical retail in 2023.

Pharmaceutical market - female pharmacist at pharmacy counter serving female patient.
7 trends in the pharmaceutical market for this year
The pharmaceutical sector is characterized by innovation and high investments in research and development due to the constant need to deliver new medicines to the market .

Will this scenario continue in 2023? Check out the main trends in the pharmacy and drugstore market for this year :

1. Brazil in the top 5 of the global ranking
According to data collected by the Brazilian Association of Pharmacy and Drugstore Chains , the trend is that, by the end of 2023, Brazil will enter the top five positions in the ranking of the largest markets in the global pharmaceutical industry .

[yadaysrdone]

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