Although most people may believe that the CM is only in charge of managing a brand's social networks, in reality this position requires a lot of organization , creativity and, above all, very good communication skills .
And what are the activities that I should carry out as a belarus b2b leads community manager? Check out each one of them in our checklist for a good CM!
Community Manager Checklist
Every day
Social networks
☐ Respond and/or react to comments, messages, emails, mentions, etc.
☐ Like, retweet, mention and share content.
☐ Look at what the competition is doing.
☐ Follow people and pages related to your brand.
Blog
☐ Share the blog on social media.
☐ Find new blogs to follow.
☐ Read articles from your company's sector.
Other activities
☐ Monitor keywords.
☐ Find and try new tools.
☐ Check Google Analytics.
Weekly
Social networks
☐ Analyze your social media posts to find out what type of content works best.
☐ Curate content that needs to be shared.
☐ Schedule your posts.
Blog
☐ Create the structure of your weekly articles.
☐ Write the blog taking into account the SEO strategy and keywords.
☐ Look for new ideas and titles for your future blogs.
Monthly
Social networks
☐ Create a social media report.
☐ Review the editorial calendar and start planning your content grid for the following month.
Blog
☐ Conduct a blog analysis to find out what type of content works best.
☐ Create a report to check if the blog's digital strategy is working.
☐ Start planning your blog content grid for the next month.
Other activities
☐ Check where most of your site's visits come from (social networks, blog, etc.) and enhance these media to improve your business's digital strategy.
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