Search Engine Optimization or SEO is the product of search engines

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How does SEO work?
Search engine companies establish ranking factors and use these factors to delineate the most relevant content for a search. However, it needs to be crawled and indexed before a search engine can determine the most relevant content. In this digital age, the best SEO company in India uses these strategies for ranking their website on Google algorithm.

Indexing: Search engines use indexing to store web content and then serve it through search results. After crawling, indexing takes place. While most pages make it into a search engine's index, spammy, blocked, or duplicate algeria phone number pages are rarely indexed.
Crawling: Search engines use crawling to find and retrieve new and existing pages on the web. Crawlers are also known as spiders and use links to discover and rediscover content, which is why internal links and backlinks are important for search engine optimization.
A search engine will analyze pages against their ranking factors once crawling and indexing is done.

Speed
Backlink profile
Using keywords
Mobile friendly
And more
Remember, search engines don’t publish their ranking factors. Your content may appear in organic search results based on the search engine’s analysis, which means you can start driving free, relevant traffic to your site!

How search engines work
What is the difference between organic and paid marketing?
The Difference Between Organic and Paid Marketing Organic marketing is free and paid marketing is paid. Paid ads will have the word “Ad” when you submit a search to a search engine; the results will display both paid and organic ads. All you have to do is click on a paid ad and the advertiser will pay for that click. Also, you should know that the website owner will not pay anything for clicking on an organic ad.

The return on investment (ROI) of organic marketing makes SEO a smart investment for any business. Paid marketing is valuable and has its benefits. Best Seo Services Company will provide you with the best approach for your website to rank through both organic and paid marketing. That is why it is essential to learn what search engine optimization is and how it works because you can use this knowledge to advance your site's marketing rankings and traffic numbers.Organic vs Paid Social Media