Less obvious for new customers, but not impossible thanks to our database rentals, prospecting by SMS allows you to re-initiate the interest of your past customers in your products, you can communicate a special and personalized offer to them or promote certain periods (sales, Black Friday, etc.) Dematerialization of your catalog The entry into force of the anti-waste law in 2023 accelerates the dematerialization of catalogs and leaflets. Even if E-commerce sites are often already dematerialized, it is common to find a discount code or other thank you card in the product packaging. Why not send it by SMS by synchronizing it with the delivery or the satisfaction survey.
SMS shopping cart reminder You have not completed your order, your basket will be saved for 24 hours, if you have any questions, do not hesitate to reply to this SMS or click on the link to finalize your order. Message usually received by email, but remember that email has an average opening rate of between 25% and 35%. This message can also be coupled with a discount uae telegram database voucher, or an offer on delivery costs for more efficiency! Delivery tracking Delivery is a critical moment in E-commerce, it is one of the major differences between online shopping and traditional in-store purchases, reassuring the customer and allowing them to follow the delivery steps is essential in 2023.
Satisfaction surveys Your customer has received their product, even if the sales process is over, it is time to put in place your approach to improving your service and to be able to identify possible points of improvement on your customer experience. What's better than a satisfaction survey? Simple, quick (no more than 3 questions) to target the points that can be tricky and know if you are perceived as efficient by your customers. It also allows you to continue the customer relationship Support client Your customer has delivery issues, or the product does not suit them, or is not compliant (defect, deterioration during delivery, defective or missing part, etc.), on average 26% of French people have contacted customer service in the last 3 months, and 99% in the last 12 months.
An SMS exchange is possible to resolve easy problems or to sort and distribute cases before a telephone contact. A customer will always be sensitive to the responsiveness to a problem and the quality of customer service, it is a pillar of loyalty. In conclusion, 2023 is a year where spending must be measured and customer loyalty is essential for sustainability in the E-commerce sector, and with most channels overloaded, diversification towards a more efficient channel such as SMS to improve customer relations, their experience and collect data to improve your customer loyalty.
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