If you’re venturing into creating videos for your marketing strategy, you may be wondering how to give your content a more professional look. Then you’ve come to the right place! Below, we’ve listed small adjustments and investments that will make a huge difference to your video! Take note:
Microphone
Audio is a “detail” that makes all the difference in the quality of a video, but capturing it directly from the camera is not enough to give it a more professional look. That’s why it’s a good idea to invest in a microphone. It doesn’t have to be expensive; there are several portable models that you can simply attach to your shirt. The difference in quality is striking.
Backlight
Having a backlight helps create depth and a more cozy and brazil phone number data intimate environment. This backlight can be a lamp, a light fixture or similar. It should be subtle and, preferably, warmer than the main light – if the light is too strong, it ends up making the background of the video too dark.
Soften the key light
It could be that your main light is too “hard”, which you can check by placing your fingers in front of your face and observing the shadow that forms: if it is too defined, then you will need to soften your main light.
A very simple way to do this is by using the umbrella technique, placing the object on the light stand. This way, the light created will be much more subtle and pleasant, without forming harsh shadows.
Pay attention to your clothes
As we’ve mentioned in other articles, wearing white, black or striped tops doesn’t look good in videos. Choose other colors that make you stand out from the background but don’t “fight” for the viewer’s attention.
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