What is above the fold?

[Shakil1984]

Wrapping up
Micro and macro conversions are both important measures of the success of an online business. Often, they tell the same story: a site that’s experiencing low micro conversion rates will be unlikely to see many macro conversions.

When you track micro conversions alongside macro conversions, however, you’ll be able to understand exactly where you need to improve your site performance. By understanding where in the user journey your leads tend to bounce, you can improve those areas.

And there’s no better way to optimize switzerland email list your conversions than using website personalization software like OptiMonk to provide a smooth, tailored user journey. If you’d like toDo you know the feeling of navigating to a new website and expecting your browser window to be filled with beautiful, well-designed content? That first view a visitor gets of your website (before scrolling) is the above-the-fold area, and it’s your chance to make a great first impression.

When designing your website, it’s crucial to think about the people who will be viewing it.

You’ll end up losing traffic if you put more information above the fold than the average human attention span can handle. On the flip side, websites without anything interesting above the fold won’t make an impression.

In this article, we’ll go over the ins and outs of designing the above-the-fold section of your web page.

Let’s get started!

Shortcuts
Above-the-fold website design best practices
What to avoid in your above-the-fold content?
Testing above-the-fold content