Bad LinkedIn settings can cost you dearly.
When you sign up, the settings are set to default values. Not changing some of them can affect your activity and visibility on the network, as well as being counterproductive and unfavourable to your use.
Let's take a look at the essential settings to get to know LinkedIn…
1. Make your profile public
Just like Facebook, LinkedIn allows you to share your information and updates privately, meaning only with members of your network; or publicly, which allows you to have visibility even to people who are not part of your network or even LinkedIn. The advantage telegram thailand viral of putting your profile on public is that any internet user can find your profile, whether they are registered on LinkedIn or not. This gives you greater visibility. On the other hand, it also means that anyone, by typing your name into Google, can find your profile. It is up to you to decide whether this will be good for your career or not.
2.
image
A LinkedIn™ profile
20 times more efficient.
Download the verification list
100% free. I agree to the privacy policy respectfully . It's not spam.
When you make an update, a change of any kind to your profile, it automatically shares the information with your network in the form of notifications. If you don’t want your network to know about changes to your profile, you can change this setting. To do so, go to “Preferences” and select the “Privacy” tab, click the “Edit” option under “Share Profile Changes” and check “no.” I suggest you change this setting if you change your profile a lot, so as not to annoy your network. However, remember to make your updates public as soon as there is a major change in your career, such as a change of company or job.
3. Set up your profile to refer
LinkedIn allows you to be referenced in the Google search engine. In fact, unlike other social networks such as Facebook, your LinkedIn profile is very well referenced. Since it is not by default, you must modify this parameter and activate referencing. Being referenced on Google will give you greater visibility since anyone, typing your name in Google or other search engines, will come across your LinkedIn profile.
4. Check the confidentiality of your news.
If you go to a LinkedIn user’s profile, you can check their news feed – to find out about updates they’ve made, discussions they’ve started, posts they’ve commented on or liked, and so on. And this, whether they’re in your connections or not. To do this, make sure that in the privacy settings, under “Privacy,” click “Privacy,” then “Block & Hide,” and finally under “Followers,” that the “Everyone on LinkedIn” option is enabled. This should be the default . If you don’t want your activity feed to be made public, go to the privacy settings in the same way and select the “Your Connections” option.
My recommendation: allow everyone to see this feed to increase your visibility and allow for interactions .
5. Activate your network visibility
Over time, you have undoubtedly accumulated a lot of experiences and relationships. Relationships that appear on your LinkedIn profile for everyone to see. This is not a problem, on the contrary leaving this option enabled allows you to benefit from the “common relationships” feature, allowing you to see who has validated your skills on the network. Functionality that remains useful for expanding and developing your professional network.
My recommendation: leave your network visible to have all the active connection features.
6. Increase the reach of your posts.
LinkedIn’s algorithm will favor content based on the affinity established between the publisher and members of their network. The more interactions you have with someone in your network, the more likely they are to see and interact with your content. It is highly unlikely that someone you have never interacted with will see what you post. To increase interactions and therefore the reach of your posts, you should focus on quality content that is likely to interest your audience and be appreciated. To hack the reach of your posts , you can add emojis , these promote emotion and therefore engagement, as well as being appreciated when not in excess. Also add multimedia content such as videos that promote engagement and interaction in a more meaningful way ( click here to find out how to post a native video on LinkedIn ). A final tip to increase the reach of your posts is to mention one person or another in your posts. They will be immediately notified of your new post.
7. Similar profiles
You can activate the feature that allows people who have viewed your profile to have suggestions for similar profiles. This feature is popular with recruiters, but you may find it less appealing. Indeed, LinkedIn can display your direct competitors as a recommendation based on the type of profile you have. This is counterproductive and unfavourable for your job search, for example. I advise you to disable this feature by default, urgently.
8. “Who visits your profile?”
Unlike Facebook, on LinkedIn you have a feature that allows you to know the identity of people who have visited your profile. This means that when you visit a person's profile, you will be notified. You have the possibility to become anonymous on LinkedIn so that the person will no longer be informed during a visit to their profile. The downside is that in exchange, you will no longer have access to the functionality that allows you to know who has visited your profile. A good way to counter this is to take one of the premium offers on LinkedIn. This will allow you to become anonymous to others while keeping track of who has visited your profile.
My recommendation: don't remain anonymous to boost your visibility, which is a key ingredient for your success. Rest assured, you are visible on LinkedIn by default.
