This continuous cycle of discounts can diminish the sense of urgency in responding to limited-time offers, as customers anticipate that another discount will be available soon.
Over time, this can erode trust and credibility, potentially damaging your brand image.
Discount coupons have the potential to impact oman whatsapp numbers the perceived value and quality of your products or services.
While discount codes can attract price-sensitive customers and enhance perceived value, they may also diminish the perceived quality of your offerings.
Luxury brands, for example, often avoid discounting altogether to preserve their premium image and maintain the perception of exclusivity.
Overuse of discounts can dilute brand equity and undermine your positioning in the market.
4. Over-discounting
The principle of price elasticity suggests that as prices decrease, demand tends to increase.
While offering promo codes can stimulate sales up to a certain point, there’s a threshold beyond which further discounts yield diminishing returns.
Over-discounting can lead to a plateau in demand, where additional discounts fail to generate significant increases in sales.
