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Email marketing for ecommerce has established itself as a valuable tool for attracting, retaining and maintaining direct communication with customers. In fact, a study by MarketingDive reveals that 72% of people still prefer email as their main mode of communication with brands. Personalization also ...

Email marketing for dentists has become an essential tool for the success of dental clinics. Not only does it allow you to effectively attract new patients, but it also provides the opportunity to develop a close and lasting relationship with those who already trust your dental services.

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Personalised advertising and content, advertising and content measurement, audience research and services development , Store and/or access information on a device

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Email marketing deliverability
Deliverability in email marketing is an essential component for the success of your campaigns. The reason is simple: the goal is to reach your recipients’ inboxes . Getting your emails delivered correctly means opening the door to a conversation with your customers ...

What are transactional emails and examples
Transactional emails are an essential component of communicating with users, as they are directly linked to previous actions taken by them. These emails provide crucial details about a specific transaction, such as an online purchase, offering transparency ...

Commemorative dates are ideal for brands to shine with personalized communications to strengthen the bond with their community of subscribers. A clear example of this are Mother's Day newsletters, a great opportunity to send a unique, special and exceptionally interesting email.

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TABLE OF CONTENTS
What is email marketing, advantages and steps to start a campaign
What is email marketing and how is it done?
Advantages of using email marketing in your sales strategy
Types of emails in email marketing campaigns
How to start sending email marketing campaigns with MDirector
Step 1 ...

Did you know that gifs in email marketing can become a beneficial tool for your business? Of course, to get the desired results, it is important to do it correctly. Despite technological advances in the use of videos, gifs have made a strong comeback, and although you can use pre-made gifs from ...

In today’s digital world, it is essential to understand and prevent email spoofing in order to protect our information and privacy. This technique, also known as “email spoofing” in Spanish, is used by cybercriminals to trick users by posing as a trusted source.

These attacks not only affect ...

Retargeting in email marketing is an essential tactic for maximizing the return on investment in email campaigns. This strategy is aimed at users who are interested in your brand, but who have not yet completed actions, such as purchases. Some of its objectives are to improve conversion rates ...