AEO Service

There are many sectors that use videos to promote their products and services, but the most productive sector from this point of view is certainly the High Tech sector, followed by the professional services, public services, training and health sectors.

Furthermore, it is the larger companies that ...

For most sites, only 4% of web traffic converts on the first visit . Retargeting is the tool that helps you reach the 98% of users who have not immediately performed the desired action (contact, registration, etc.), giving you the opportunity not to lose them and to be able to transform them into ...

Acquiring new B2B customers: where to start? Discover why a Unique Selling Proposition can make the difference and follow our suggestions.
One principle to keep in mind when looking for new customers is that they are often not totally “new” – in the sense that they have never bought a service or ...

At this point, after having defined the importance of implementing demand generation strategies for B2B digital marketing, it is time to define the degree of audience engagement with the content produced by or about you.

For this purpose, the so-called AIDA model comes to our aid , a real “funnel ...

The way we search is changing rapidly, with the rise of voice searches and the growing importance of local SEO . B2B decision makers are increasingly using voice assistants like Google Assistant, Siri, and Alexa to quickly find relevant information. At the same time, for many companies that operate ...

Hosting or attending an event helps businesses establish their brand and create buzz around their products or services, as well as educate their audience. In this post, you will learn what it takes to create a highly effective event invitation email.

In this article:
Why are event invitation emails ...